For centuries, people have been drawn to the ocean, not just for food and travel, but for its effect on the mind, body, and spirit. 

In places like Tamraght and Taghazout, Morocco, life by the Atlantic is more than a backdrop:  It’s a rhythm that shapes how people live, rest, and connect. 

The Moroccan coastline is more than a backdrop to Villa Azzugag — it’s the heart of our story. From the waves rolling into Taghazout Bay to the salt air that drifts up Tamraght’s hillside, the coast shaped not only the rhythm of daily life here, but also the way we imagined and rebuilt our micro-resort.

In Tamazight, Azzugag means “sunset”—a word that captures Morocco’s colours, rhythms, and soul. At Villa Azzugag, this meaning guides everything we do, blending cultural authenticity, slow travel, and design-forward comfort.

"You could build 10 rooms instead of 6."
"Add more rooms. More beds means more revenue."

We listened, but our vision whispered something different. We didn’t want “big.”

We wanted intentional.

The Villa by Azzugag is still under construction, but already, it’s more than a building. It’s a vision of how travel could feel: intimate, soulful, and filled with wonder.

It’s a place born from the rhythms, light, and spirit of Morocco.

And it’s the future home of our micro-resort.

But what exactly does that mean?